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Chesapeake, VA (January 17, 2025) – Transform Tri Coaching (TTC), committed to nurturing the physical, mental, and emotional aspects of athletes – whether new or experienced – is excited to announce a new partnership with ThinkWell Nutrition. This collaboration aims to provide athletes with personalized nutrition plans tailored to their unique needs, complementing their training for everything from triathlons to 10Ks to healthier living.
ThinkWell Nutrition is owned by Kelly Lee, a Certified Sports Nutrition Coach and Precision Nutrition Certified Nutrition Coach. ThinkWell Nutrition combines expertise in the fields of nutrition and counseling to provide impressive results. All programs are customized to the client’s specific needs, goals, and capacities.
One of TTC’s 5 principles for successful triathlon is that “Nutrition is the 4th discipline,” which is why combining efforts with ThinkWell Nutrition reinforces TTC’s dedication to helping others achieve their goals.
“Proper nutrition is the foundation of peak performance and a cornerstone of healthy, fit living,” said John Snell, Transform Tri Coaching Owner. “By integrating expert nutrition coaching into our training programs, we can empower athletes to achieve their goals more effectively while fostering sustainable habits for long-term success.”
Snell worked directly with Lee on his own athletic journey and can attest to the transformative impact of her nutrition coaching.
“I had been struggling to lose weight that I gained during the offseason. As soon as I started with Kelly, my results were phenomenal and her guidance and education in nutrition were instrumental in my success,” said Snell. “That’s why I know that by combining nutrition with athletic training is instrumental to every athlete’s goals – from first timers to seasoned competitors.”
Lee, a mother of five, rock-climbing enthusiast, and lover of all things food, art, and organization, graduated from the University of Notre Dame in 2008 and earned her MS in Counseling and Art Therapy from EVMS in 2010. She began working as a nutrition coach in 2020 and has since become a NASM Certified Sports Nutrition Coach. Lee has a passion for helping others reach their health and fitness goals in a way that is sustainable and that honors their individual needs and strengths.
“I’m so excited to be partnering with John and Transform Tri Coaching. After working together over the last year, John and I realized that combining our respective expertise would allow us to address the holistic needs of athletes, ensuring optimal performance, health, and longevity. When it comes to lasting progress, nutrition and fitness go hand in hand!” Lee said.
Through Transform Tri Coaching’s national reach, Snell utilizes state-of-the-art training software, Zoom, and phone consultations to keep clients on track with their goals. This new partnership with ThinkWell Nutrition Coaching brings an additional layer of support, focusing on the critical role of nutrition in performance and overall well-being.
The collaboration between Transform Tri Coaching and ThinkWell Nutrition underscores a shared mission: to empower athletes to achieve their best while fostering a sustainable, healthy lifestyle. This partnership combines high-quality, customized coaching in both fitness and nutrition to create an unmatched athlete support system.
For more information or to learn how this partnership can help you achieve your fitness and health goals, visit tranformtricoaching.com or contact John Snell at john@transformtricoaching.com.
Follow us on social! IG: @transform_coaching. LinkedIn: https://www.linkedin.com/company/transform-tri-coaching
About Transform Tri Coaching: Transform Tri Coaching is dedicated to helping athletes unlock their potential through personalized training plans, expert guidance, and a supportive community. Serving clients nationwide, we empower athletes to achieve their goals and embrace a lifelong love of triathlon.
About ThinkWell Nutrition Coaching: ThinkWell Nutrition Coaching specializes in personalized nutrition programs designed to support optimal performance and overall health. With a unique combination of nutrition expertise and counseling, ThinkWell helps clients achieve impressive results through customized plans and accountability.
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